EXPERIENCE

---

I lead integrated marketing strategies across sports, hospitality, culture, and lifestyle brands, connecting content, campaigns, digital platforms, partnerships, and revenue goals into one clear plan.

 My work focuses on building brands with consistency and intention, balancing strong creative standards with audience relevance, storytelling, and long-term brand equity.

I have developed partnerships, influencer programs, media relationships, and collaborative campaigns that expand brand visibility, deepen engagement, and support commercial growth.

My background includes media relations, communications strategy, content production, and storytelling across athletes, events, partnerships, and brand campaigns to drive awareness and sales.